Business Profile – Tradewizz
SEO – Search Engine Optimisation – Trade Supplies
Looking for trade & plumbing supplies? Tradewizz in New Zealand provide professional plumbers and tradesmen with an efficient & cost-effective way to buy everyday trade & plumbing supplies.
If you are in the wholesale trade supplies business then you too can benefit from turning up on page 1 of Google for your targeted keyword phrases such as trade supplies or building supplies, just like this page did for your search…and like Tradewizz does for their targeted keywords. Contact SEO Works to discover how we can help you to drive more leads, conversions & revenues online.
Company: Tradewizz
Product range: Trade supplies
Tradewizz helps plumbers and tradesmen to simplify their stock ordering methods to maximise time with their customers. The company sources products from leading local suppliers within New Zealand and Australia and undertakes strict quality assessments of all the products in their range.
Targeted keyword phrases:
- plumbing supplies
- plumbing online
- plumbing store
- trade & plumbing supplies New Zealand
- plumbing supplies Auckland
- plumbing supplies Christchurch
- plumbing supplies Wellington
- plumbing supplies North Island
- plumbing supplies South Island
Offering a 30-day money back guarantee on any purchase made (conditions apply) and providing oustanding levels of customer service, Tradewizz is your ideal plumbing supplies and building supplies provider in New Zealand.
This Business Profile is provided as a service to clients of our sister company SEO Works, a leading SEO company providing SEO Services and SEO Packages across a wide range of industry segments for their Google SEO needs. For your SEO Brisbane, SEO Sydney or SEO Melbourne requirements contact SEO Works today.
SEO New Year Resolutions
You are launching a new business, redesigning your website or promoting a new product and now you are looking to optimise your website and focus on your internet marketing. Here are ten SEO New Years Resolutions to improve your SEO strategies and increase your Search Engine visibility.
Resolution one: Install Google Analytics
Installing Google Analytics is the first important step to optimising your website if you wish to improve your website’s interaction with both Search Engines and users. Google Analytics allows you to monitor your website, see what search terms your traffic is using to find your website and set benchmarks for your SEO strategy. This is the foundation of all Search Engine Optimisation activities.
Resolution two: Do more keyword research
Developing a keyword strategy is an ongoing process as you launch new products and services or target customers in a new region or location. Make sure you analyse competitor’s websites and use industry tools such as Google Keyword Tool to identify relevant keywords. You may want to research and identify further keyword phrases to be targeted to maintain or increase your online growth.
Resolution three: Focus on link building strategies
When external websites that have relevance and credibility are linking back to your content, Search Engines see this as validation of your website and this will positively influence your page ranking. There are several ways to build your link profile such as writing great content and listing your website in blog directories and asking industry associations, clients and suppliers to provide a link on their website.
Resolution four: Analyse your website’s technical infrastructure
A website needs to have the right SEO genetics of having a Search Engine-friendly technical infrastructure, rich unique content and quality inbound links. For a website to deliver a maximum return on investment (ROI), it needs to be aesthetically pleasing and user friendly but also be a Search Engine friendly website that ranks highly on Search Engines.
Resolution five: Update your website content regularly
Search Engines have a preference for websites that have original and fresh content and update their pages frequently. SEO copywriting needs to strike a balance between optimising a web page for targeted keywords but ensuring that content is engaging and compelling for the reader or customer. An easy way to provide fresh and original content is to create a company blog and update it frequently.
Resolution six: Optimise your Google Local Business Centre Listing
Optimising your Google Local Business Centre Listing is a must-do for any business particularly those targeted at a local or niche market. After you verify your website and created your initial listing, it is important to keep updating the listing with new offers, photos, videos and add customer’s testimonials and reviews. Like most of Google’s products, they have a preference for listings that are constantly updated with fresh material.
Resolution seven: Create a social networking media strategy
Social networking once only seen as a method to increase a company profile and a link building tool to attract links for improved Search Engine ranking, is now becoming a serious player in search engine optimisation. So it’s time to jump on the social networking bandwagon if you haven’t done so already and create a Facebook and Twitter account and start updating those accounts regularly.
Resolution eight: Manage your online reputation
With SEO tools such as Google Local Business listings and the launch of Google “personalised” search, managing your online reputation is becoming increasingly important. One of the simplest and easiest ways to track what is being said about your company in cyberspace is to use Google Alerts and you can sign up for alerts results to be emailed to you either as it happens, once a day, or once a week.
Resolution nine: Focus on your optimising your website and engage an SEO Company
You may want to take your SEO activities one step further and decide to hire an SEO company. A reputable SEO company can be judged on their Search Engine rankings on SEO related keywords. There are several things to consider when hiring an SEO company and you must look at the packages and services they offer and see whether it fits with your budget and overall website strategy.
Resolution 10: Read more SEO blogs and keep updated with changes in Search Engine Optimisation
Search Engines are constantly updating their algorithms to find ways to make it even easier for customers to access the information they require instantly. If you are committed to optimising your website and keeping abreast of your competitors, you need to be aware of the latest in SEO strategies and techniques. Good blogs to subscribe to are of course SEO Global Network, SEO Works Blog, Google Webmaster Blog, Matt Cutt’s Blog and SEOmoz.
Optimising your website with the right keywords and increased visibility on Search Engines leads to more targeted visitors, higher sales conversions and an improved online return on investment. However, Search Engine Optimisation is an ongoing process so although you may be ranking on the first pages of Search Engines, there needs to be continued focus on keyword research, link building activities and SEO copywriting if you want to maintain or improve your page listing.
Image SEO – How it Can Help Your Google SEO
Image SEO is sometimes overlooked when optimising a website but Google Image Search has become an important referrer to drive traffic to your website. Google Images indexes billions of images and if your image can be found for the right keyword, then you will get targeted visitors to your website.
Depending on the search query, Google displays several images above the regular search results. The images can be found at the top of the search results and they are linked to web pages. If someone clicks on the image, the person will be taken to the web page that shows the image.
Research shows that image counts when it comes to Search Engine Optimisation so here are ten image SEO tips to take you to the top of Google Search Engine results.
Quality images: Having quality images on your website will have more click appeal and draw people to your website. There is also an advantage to displaying original images rather than stock photos or images supplied by a public relations company. The more control you have over your images on your website the better.
File names: Use a file name that reflects the content of the page so if you are writing about image SEO and you want to include an image, use a file name like image-seo.jpg. Words should always be separated by a hyphen rather than an underscore as these are read by the search engines as spaces.
File extension: The file extension image is important. If the image search engine sees a “.jpg” (JPEG) file extension, it’s going to assume that the file is a photo.
Alt text: The alt text used to describe the image should also use the keywords that you are using to target the page. In this example, the image text would be ‘Image SEO’.
Link Anchor Text: As with alt text, if you’re linking to your images using text, use good anchor text that describes the contents of the image.
Accompanying text: The post or text below should deal with the same topic as the image or describe it. Google will weigh the surrounding text heavily when determining what the picture is about. Be sure to place relevant keywords above and below the image you are optimising.
Avoid duplicate content: Avoiding duplicate content on your site is just as important for image SEO. If for example, you have a thumbnail and a full size image, you don’t want these to all be indexed. Use a robots.txt to prevent the crawler from looking at the images you don’t want indexed.
Size matters: Research shows that bigger images seem to get featured more often on Google’s first result page. Include the width and height attributes in your image tag to show search engines the size of the image.
File organisation: Create an image folder on your web server space that’s accessible to the search engines. Do not exclude robots from your graphic images directory or limit search engine access to graphic-image files. One common mistake web developers make is putting their ‘click to see larger image’ inside of a JavaScript link which limits Search Engines’ access to that image file.
Optimise the page with the image: Optimising the page the image appears on is just as important as optimising the image itself. Optimising the page for contextual search has an influence on the Google Images Search. Search engines also look at text surrounding a graphic image to determine relevancy.
Image SEO should be an important part of your Google SEO to drive traffic to your website. However, you want to make sure visitors referred by Google Image are quality targeted visitors and increase your sales conversions and the Revenue Per Online Visit (RevPOV) so it is important to evaluate how optimising for image search fits into your overall web strategy.
Business Profiles – Amanda On My Side
SEO – Search Engine Optimisation – Buyers Agent
Amanda On My Side is a buyers agent that supports and assists the property buyer in the transaction, and not the seller nor a real estate agency
If you are looking for a buyers agent Sydney, then contact Amanda Segers and let her do the work for you while you relax and carry on with everyday life. Amanda’s experience in sourcing the right property in the right location and negotiating the price will ease your mind and your wallet.
Amanda is a buyers agent who is there for you when:
- you need to navigate the Sydney property market
- you need a buyers advocate for an investment property purchase
- you need a Real Estate Buyers Agent to do the research for you
- you need professional property finders
- you need a buyers agents Sydney to help to negotiate the best deal
So if you are looking for your dream home, then benefit from Amanda’s experience as one of the most experienced property buyers agent in Sydney. With top notch knowledge and up to date information on the latest homes on offer, you can be sure to win when Amanda Segers – buyers agents are on your side. Visit Amanda On My Side today, and relax…
This Business Profile is provided as a service to clients of our sister company SEO Works, a leading SEO company providing SEO Services and SEO Packages across a wide range of industry segments for their Google SEO needs. For your SEO Brisbane, SEO Sydney or SEO Melbourne requirements contact SEO Works today.
